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md:max-w-[1280px] h-[230px] md:h-[586px]"><img alt="4_second hand ára_Insta_szept.jpg" sizes="100vw" srcSet="/_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F4_second_hand_ara_Insta_szept_f744a48754.jpg&w=640&q=75 640w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F4_second_hand_ara_Insta_szept_f744a48754.jpg&w=750&q=75 750w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F4_second_hand_ara_Insta_szept_f744a48754.jpg&w=828&q=75 828w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F4_second_hand_ara_Insta_szept_f744a48754.jpg&w=1080&q=75 1080w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F4_second_hand_ara_Insta_szept_f744a48754.jpg&w=1200&q=75 1200w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F4_second_hand_ara_Insta_szept_f744a48754.jpg&w=1920&q=75 1920w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F4_second_hand_ara_Insta_szept_f744a48754.jpg&w=2048&q=75 2048w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F4_second_hand_ara_Insta_szept_f744a48754.jpg&w=3840&q=75 3840w" src="/_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F4_second_hand_ara_Insta_szept_f744a48754.jpg&w=3840&q=75" decoding="async" data-nimg="fill" class="w-100 h-100 object-cover" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent"/></div><div class="container max-w-[1030px] mx-auto"><article><div class="text-headingLargeMobile w-full py-35 px-4 md:px-20">Egy turkáló vagy bizományi bolt működtetése messze túlmutat az üzleti modellen. Valójában egy apró, de annál fontosabb lépés a fenntarthatóbb világ felé: csökkenti az új termékek iránti keresletet, mérsékli a környezetterhelést, és közben új kulturális mintát teremt.</div><div class="w-full max-w-[870px] mx-auto border-t-[2px] border-lightGrey"></div><div><h2 class="text-headingLargeMobile mt-6 px-4 md:px-20">A fenntarthatóság új arca</h2></div><div><div class="text-light my-2 px-4 md:px-20 link post-paragraph">Amikor fenntarthatóságról esik szó, sokaknak rögtön a lemondás vagy a drága alternatívák jutnak eszébe. Etikus ruhamárkák, drágább vonatjegyek a repülő helyett… Ismerős?</div></div><div><div class="text-light my-2 px-4 md:px-20 link post-paragraph">A turkáló, vagy divatosan,<a href="https://alkotoenergia.hu/eletmod/ruhabizomanyi-second-hand-nem-ciki-sot-1"> second hand</a>, ezzel szemben mást üzen: itt a fenntarthatóság elérhető és egyedi. A használt ruhák nemcsak olcsóbbak, de történetet hordoznak. A bolt azt sugallja: a tudatos vásárlás nem kötelezettség, hanem élmény. Ez a szemléletváltás kulcsfontosságú – hiszen minél többen lesznek büszkék arra, hogy „viselt” darabokat hordanak, annál gyorsabban változik a közgondolkodás.</div></div><div><h2 class="text-headingLargeMobile mt-6 px-4 md:px-20">A vásárlói szokások átformálása</h2></div><div><div class="text-light my-2 px-4 md:px-20 link post-paragraph">A bizományi értékesítés <b>nemcsak a környezetet kíméli, hanem a fogyasztói szokásokat is alakítja</b>. Kutatások szerint azok, akik <a href="https://alkotoenergia.hu/eletmod/5-tanacs-hogy-koennyebben-add-el-a-hasznalt-ruhaidat">továbbértékesítésben gondolkodnak</a>, jobban vigyáznak a ruháikra, és tudatosabban keresik a jobb minőséget vásárlásaik során. Egy turkáló tehát nem csupán termékeket kínál: tudatosságra tanít.</div></div><div><h2 class="text-headingLargeMobile mt-6 px-4 md:px-20">A „helyettesítési arány”: minden második számít</h2></div><div><div class="text-light my-2 px-4 md:px-20 link post-paragraph">A fenntarthatósági hatás egyik legfontosabb mérőszáma a helyettesítési arány: vagyis hogy a használt vásárlás mennyire váltja ki az új gyártást. Kutatások szerint ez <b>40–60% között mozog</b>. Ez azt jelenti, hogy minden két eladott használt darab egy új ruha gyártását előzi meg. Már önmagában ez hatalmas nyereség a bolygónak.</div></div><div><div class="my-35"><div class="px-0 md:px-20"><div class="w-full mx-auto relative max-h-[70vh] max-w-[870px]"><img src="https://cms.alkotoenergia.dtapp.hu/uploads/17_Osszeltelen_gardrob_Insta_nov_931614eda6.jpg" class="object-contain mx-auto max-h-[70vh]"/></div></div><div class="text-light italic p-4 md:py-15 md:px-20 text-center"></div></div></div><div><h2 class="text-headingLargeMobile mt-6 px-4 md:px-20">A divat rejtett környezeti ára</h2></div><div><div class="text-light my-2 px-4 md:px-20 link post-paragraph">A ruhagyártás nem áll meg a szén-dioxid kibocsátásnál. Egy pamutpólóhoz kb. <b>2700 liter</b> víz szükséges, egy farmerhez akár <b>10 000 liter.</b></div></div><div><div class="w-full max-w-[870px] mx-auto border-t-[2px] border-lightGrey mt-10"></div><div class="py-15 px-4 md:px-20"><div class="text-subHeading text-green !text-[18px] !leading-[22px]"><b> A festékek, növényvédő szerek szennyezik a vizeket és a termőföldeket, a pamuttermesztés pedig nagyban károsítja a biodiverzitást. A szintetikus anyagok gyártása ráadásul fosszilis erőforrásokat igényel. </b></div></div><div class="w-full max-w-[870px] mx-auto border-t-[2px] border-lightGrey"></div></div><div><div class="text-light my-2 px-4 md:px-20 link post-paragraph">Minden elkerült új darab tehát nemcsak szén-dioxid-kibocsátásban, hanem vízben, földben és élővilágban is megtakarítást jelent. </div></div><div><h2 class="text-headingLargeMobile mt-6 px-4 md:px-20">Több mint számok: kulturális változás</h2></div><div><div class="text-light my-2 px-4 md:px-20 link post-paragraph">Bár a számok meggyőzőek, a legfontosabb hatás talán mégis a <a href="https://alkotoenergia.hu/pelda-es-ertek/hello-slow-fashion-utmutato-a-koernyezettudatos-ruhatarhoz-1">kulturális átalakulás</a>. Egy turkáló azt üzeni: a fenntarthatóság nem kiváltság, hanem alapértelmezett opció. Pozitív, trendi és mindannyiunk számára elérhető.</div></div><div><h2 class="text-headingLargeMobile mt-6 px-4 md:px-20">Minden darab számít</h2></div><div><div class="text-light my-2 px-4 md:px-20 link post-paragraph">Amikor turkálót működtet valaki, egyszerre tesz a bolygóért és az emberek szemléletformálásáért. Minden eladott darab egy apró győzelem: kevesebb vízpazarlás, kevesebb szennyezés, kevesebb új termék gyártása. És közben segít kialakítani egy olyan kultúrát, ahol a tudatosság a mindennapok természetes része.</div></div></article><div><h2 class="px-6 lg:px-0 text-headingLargeMobile lg:text-headingLarge text-green mb-7 mt-10">További cikkek</h2><div class="grid grid-cols-1 justify-items-center md:grid-cols-2 gap-6 md:gap-10 lg:grid-cols-3"><a href="/otthon/inspiralo-gondolatok-telre-wertan-saratol-2"><div class="group w-full flex flex-col md:w-[315px]"><div class="min-w-[315px] h-[232px] lg:h-[162px] relative"><img alt="53_56_Wertán Sári7 (1).jpg" sizes="100vw" srcSet="/_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F53_56_Wertan_Sari7_1_1b38980af5.jpg&w=640&q=75 640w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F53_56_Wertan_Sari7_1_1b38980af5.jpg&w=750&q=75 750w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F53_56_Wertan_Sari7_1_1b38980af5.jpg&w=828&q=75 828w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F53_56_Wertan_Sari7_1_1b38980af5.jpg&w=1080&q=75 1080w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F53_56_Wertan_Sari7_1_1b38980af5.jpg&w=1200&q=75 1200w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F53_56_Wertan_Sari7_1_1b38980af5.jpg&w=1920&q=75 1920w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F53_56_Wertan_Sari7_1_1b38980af5.jpg&w=2048&q=75 2048w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F53_56_Wertan_Sari7_1_1b38980af5.jpg&w=3840&q=75 3840w" src="/_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F53_56_Wertan_Sari7_1_1b38980af5.jpg&w=3840&q=75" decoding="async" data-nimg="fill" class="w-100 h-100 object-cover" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent"/></div><div class="min-w-[315px] px-4 md:px-0"><h5 class="text-tag text-green text-center md:text-start uppercase mt-15 mb-2">Otthon</h5><div class="text-medium text-black text-center md:text-start mb-[10px] line-clamp-2 cardHover group-hover:bg-[0]">Inspiráló gondolatok télre Wertán Sárától</div><div class="w-6 border-b-[3px] border-green mx-auto md:mx-0 group-hover:w-full transition-all ease-in-out duration-300"></div><div class="text-light text-center md:text-start mt-15 line-clamp-2">Az @aboutahome bloggere vagy bakancslistákkal, vagy desszert-, dekoráció- és tisztítószer-receptekkel, vagy éppen inspiráló posztokkal lepi meg rendre a követőit. Most a téli gondolatait osztjuk meg.</div></div></div></a><a href="/ujra-hasznositas/a-zero-vesztesegu-gyartas-mitosza"><div class="group w-full flex flex-col md:w-[315px]"><div class="min-w-[315px] h-[232px] lg:h-[162px] relative"><img alt="4_a zéró veszteségű gyártás_Insta_dec.jpg" sizes="100vw" srcSet="/_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F4_a_zero_vesztesegu_gyartas_Insta_dec_22fac8be73.jpg&w=640&q=75 640w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F4_a_zero_vesztesegu_gyartas_Insta_dec_22fac8be73.jpg&w=750&q=75 750w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F4_a_zero_vesztesegu_gyartas_Insta_dec_22fac8be73.jpg&w=828&q=75 828w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F4_a_zero_vesztesegu_gyartas_Insta_dec_22fac8be73.jpg&w=1080&q=75 1080w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F4_a_zero_vesztesegu_gyartas_Insta_dec_22fac8be73.jpg&w=1200&q=75 1200w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F4_a_zero_vesztesegu_gyartas_Insta_dec_22fac8be73.jpg&w=1920&q=75 1920w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F4_a_zero_vesztesegu_gyartas_Insta_dec_22fac8be73.jpg&w=2048&q=75 2048w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F4_a_zero_vesztesegu_gyartas_Insta_dec_22fac8be73.jpg&w=3840&q=75 3840w" src="/_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F4_a_zero_vesztesegu_gyartas_Insta_dec_22fac8be73.jpg&w=3840&q=75" decoding="async" data-nimg="fill" class="w-100 h-100 object-cover" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent"/></div><div class="min-w-[315px] px-4 md:px-0"><h5 class="text-tag text-green text-center md:text-start uppercase mt-15 mb-2">ÚJRA!hasznosítás</h5><div class="text-medium text-black text-center md:text-start mb-[10px] line-clamp-2 cardHover group-hover:bg-[0]">A zéró veszteségű gyártás mítosza</div><div class="w-6 border-b-[3px] border-green mx-auto md:mx-0 group-hover:w-full transition-all ease-in-out duration-300"></div><div class="text-light text-center md:text-start mt-15 line-clamp-2">Sok iparág célja a zéró hulladékos gyártás. Jól mutat a fenntarthatósági jelentésekben, és erőteljes marketingüzenet. Csakhogy van egy apró probléma: a fizika törvényei makacsok, és azt mondják, abszolút hulladékmentesség ipari környezetben gyakorlatilag elérhetetlen.</div></div></div></a><a href="/eletmod/termeszet-a-fajdalom-ellen-tudomanyosan-bizonyitott-hatas"><div class="group w-full flex flex-col md:w-[315px]"><div class="min-w-[315px] h-[232px] lg:h-[162px] relative"><img alt="3_Természet a fájdalomellen_Insta_dec.jpg" sizes="100vw" srcSet="/_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F3_Termeszet_a_fajdalomellen_Insta_dec_684fdab1be.jpg&w=640&q=75 640w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F3_Termeszet_a_fajdalomellen_Insta_dec_684fdab1be.jpg&w=750&q=75 750w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F3_Termeszet_a_fajdalomellen_Insta_dec_684fdab1be.jpg&w=828&q=75 828w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F3_Termeszet_a_fajdalomellen_Insta_dec_684fdab1be.jpg&w=1080&q=75 1080w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F3_Termeszet_a_fajdalomellen_Insta_dec_684fdab1be.jpg&w=1200&q=75 1200w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F3_Termeszet_a_fajdalomellen_Insta_dec_684fdab1be.jpg&w=1920&q=75 1920w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F3_Termeszet_a_fajdalomellen_Insta_dec_684fdab1be.jpg&w=2048&q=75 2048w, /_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F3_Termeszet_a_fajdalomellen_Insta_dec_684fdab1be.jpg&w=3840&q=75 3840w" src="/_next/image?url=https%3A%2F%2Fcms.alkotoenergia.dtapp.hu%2Fuploads%2F3_Termeszet_a_fajdalomellen_Insta_dec_684fdab1be.jpg&w=3840&q=75" decoding="async" data-nimg="fill" class="w-100 h-100 object-cover" style="position:absolute;height:100%;width:100%;left:0;top:0;right:0;bottom:0;color:transparent"/></div><div class="min-w-[315px] px-4 md:px-0"><h5 class="text-tag text-green text-center md:text-start uppercase mt-15 mb-2">Életmód</h5><div class="text-medium text-black text-center md:text-start mb-[10px] line-clamp-2 cardHover group-hover:bg-[0]">Természet a fájdalom ellen: tudományosan bizonyított hatás</div><div class="w-6 border-b-[3px] border-green mx-auto md:mx-0 group-hover:w-full transition-all ease-in-out duration-300"></div><div class="text-light text-center md:text-start mt-15 line-clamp-2">Egy friss tanulmány szerint az erdők, folyók és zöld tájak látványa nemcsak a szemnek jó, de mérsékli a fájdalomérzetet is. A kutatás bebizonyította: a természet képei hatékony, mindenféle mellékhatástól mentes kiegészítői lehetnek a stressz- és fájdalomcsillapításnak.</div></div></div></a></div></div></div></main></div><footer class="mt-35 pb-7 md:pb-28"><div class="container max-w-[1030px] mx-auto"><div class="bg-white border-t-[2px] border-t-darkGrey border-b-0 md:border-b-[3px] border-b-lightGrey px-7 md:px-40"><div class="-mt-[2px] mb-5 flex justify-center md:justify-start gap-2 items-center"><svg width="118" height="75" viewBox="0 0 118 75" fill="none" xmlns="http://www.w3.org/2000/svg"><rect y="-2" width="117.857" height="69.1429" fill="#26832E"></rect><circle cx="74.25" cy="37.6786" r="37.3214" fill="#26832E"></circle><path d="M20.4336 48.7557C19.4779 48.7557 19 48.3055 19 47.3974V40.0296C19 39.1294 19.4779 38.6714 20.4336 38.6714H25.4922C26.2089 38.6714 26.5632 39.011 26.5632 39.6743C26.5632 40.3376 26.2089 40.7009 25.4922 40.7009H21.6282V42.6198H25.1626C25.8794 42.6198 26.2337 42.9594 26.2337 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38.2323 93.5686 38.1207 93.6944 38.0335C93.8201 37.9464 93.9624 37.8855 94.1124 37.8547C94.2625 37.8239 94.4174 37.8238 94.5675 37.8543C94.7176 37.8849 94.86 37.9455 94.9859 38.0324C95.1118 38.1193 95.2187 38.2308 95.3 38.3601C95.3813 38.4893 95.4354 38.6337 95.4589 38.7844C95.4825 38.9351 95.475 39.089 95.437 39.2367C94.3422 44.489 91.4799 49.2127 87.3229 52.6276C83.098 56.1021 77.7879 58.002 72.307 58Z" fill="white"></path></svg><div class="text-medium text-black"><span>Ha írnál nekünk: </span><span class="text-green"><a href="mailto:alkotoenergia@npp.hu">alkotoenergia@npp.hu</a></span><span></span></div></div><div class="flex flex-col md:flex-row md:space-x-14"><div class="mb-7 md:mb-0"><h3 class="text-headingMediumMobile md:text-headingFooter text-black mb-3">Rovatok</h3><div><a href="/otthon"><h5 class="text-tagLight text-green mb-3">Otthon</h5></a><a href="/pelda-es-ertek"><h5 class="text-tagLight text-green mb-3">Példa&Érték</h5></a><a href="/izvilag"><h5 class="text-tagLight 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első választás: hogyan hat egy turkáló a jövőre?","lead":"Egy turkáló vagy bizományi bolt működtetése messze túlmutat az üzleti modellen. Valójában egy apró, de annál fontosabb lépés a fenntarthatóbb világ felé: csökkenti az új termékek iránti keresletet, mérsékli a környezetterhelést, és közben új kulturális mintát teremt.","isTopStory":false,"isHighlighted":true,"isColumnTopStory":true,"isColumnHighlighted":false,"createdAt":"2025-09-01T11:08:42.544Z","updatedAt":"2025-09-05T13:38:52.176Z","publishedAt":"2025-09-03T12:00:00.042Z","publishAt":"2025-09-03T12:00:00.000Z","content":"{\"time\":1756724809150,\"blocks\":[{\"id\":\"8swABGTMlr\",\"type\":\"header\",\"data\":{\"text\":\"A fenntarthatóság új arca\",\"level\":2}},{\"id\":\"Hobe4u007-\",\"type\":\"paragraph\",\"data\":{\"text\":\"Amikor\\nfenntarthatóságról esik szó, sokaknak rögtön a\u0026nbsp;lemondás\u0026nbsp;vagy a\u0026nbsp;drága alternatívák\u0026nbsp;jutnak eszébe. Etikus ruhamárkák, drágább vonatjegyek a\\nrepülő helyett… Ismerős?\"}},{\"id\":\"-j3g0dHBKU\",\"type\":\"paragraph\",\"data\":{\"text\":\"A turkáló, vagy divatosan,\u003ca href=\\\"https://alkotoenergia.hu/eletmod/ruhabizomanyi-second-hand-nem-ciki-sot-1\\\"\u003e\u0026nbsp;second hand\u003c/a\u003e, ezzel szemben\\nmást üzen: itt a fenntarthatóság\u0026nbsp;elérhető és\\negyedi. A használt ruhák nemcsak\\nolcsóbbak, de történetet hordoznak. A bolt azt sugallja: a tudatos vásárlás nem\\nkötelezettség, hanem élmény. Ez a szemléletváltás kulcsfontosságú – hiszen\\nminél többen lesznek büszkék arra, hogy „viselt” darabokat hordanak, annál\\ngyorsabban változik a közgondolkodás.\"}},{\"id\":\"uTG0SHz3cT\",\"type\":\"header\",\"data\":{\"text\":\"A vásárlói szokások átformálása\",\"level\":2}},{\"id\":\"hZ8lpZQ_nH\",\"type\":\"paragraph\",\"data\":{\"text\":\"A bizományi értékesítés\\n\u003cb\u003enemcsak a környezetet kíméli, hanem a fogyasztói szokásokat is alakítja\u003c/b\u003e.\\nKutatások szerint azok, akik \u003ca href=\\\"https://alkotoenergia.hu/eletmod/5-tanacs-hogy-koennyebben-add-el-a-hasznalt-ruhaidat\\\"\u003etovábbértékesítésben gondolkodnak\u003c/a\u003e,\u0026nbsp;jobban vigyáznak a ruháikra, és\u0026nbsp;tudatosabban\\nkeresik a jobb minőséget\u0026nbsp;vásárlásaik során. Egy\\nturkáló tehát nem csupán termékeket kínál: tudatosságra tanít.\"}},{\"id\":\"fqCa0LKhHL\",\"type\":\"header\",\"data\":{\"text\":\"A „helyettesítési arány”: minden második számít\",\"level\":2}},{\"id\":\"nEt6plC30x\",\"type\":\"paragraph\",\"data\":{\"text\":\"A fenntarthatósági\\nhatás egyik legfontosabb mérőszáma a\u0026nbsp;helyettesítési\\narány: vagyis hogy a használt\\nvásárlás mennyire váltja ki az új gyártást. Kutatások szerint ez\u0026nbsp;\u003cb\u003e40–60% között mozog\u003c/b\u003e. Ez\\nazt jelenti, hogy minden két eladott használt darab\u0026nbsp;egy új ruha gyártását előzi meg. Már önmagában ez hatalmas nyereség a bolygónak.\"}},{\"id\":\"KJEUddxH_8\",\"type\":\"image\",\"data\":{\"file\":{\"id\":3458,\"name\":\"17_Ősszeltélen gardrób_Insta_nov.jpg\",\"alternativeText\":null,\"caption\":null,\"width\":1200,\"height\":800,\"formats\":{\"large\":{\"ext\":\".jpg\",\"url\":\"/uploads/large_17_Osszeltelen_gardrob_Insta_nov_931614eda6.jpg\",\"hash\":\"large_17_Osszeltelen_gardrob_Insta_nov_931614eda6\",\"mime\":\"image/jpeg\",\"name\":\"large_17_Ősszeltélen gardrób_Insta_nov.jpg\",\"path\":null,\"size\":86.17,\"width\":1000,\"height\":667},\"small\":{\"ext\":\".jpg\",\"url\":\"/uploads/small_17_Osszeltelen_gardrob_Insta_nov_931614eda6.jpg\",\"hash\":\"small_17_Osszeltelen_gardrob_Insta_nov_931614eda6\",\"mime\":\"image/jpeg\",\"name\":\"small_17_Ősszeltélen gardrób_Insta_nov.jpg\",\"path\":null,\"size\":26.88,\"width\":500,\"height\":333},\"medium\":{\"ext\":\".jpg\",\"url\":\"/uploads/medium_17_Osszeltelen_gardrob_Insta_nov_931614eda6.jpg\",\"hash\":\"medium_17_Osszeltelen_gardrob_Insta_nov_931614eda6\",\"mime\":\"image/jpeg\",\"name\":\"medium_17_Ősszeltélen gardrób_Insta_nov.jpg\",\"path\":null,\"size\":52.8,\"width\":750,\"height\":500},\"thumbnail\":{\"ext\":\".jpg\",\"url\":\"/uploads/thumbnail_17_Osszeltelen_gardrob_Insta_nov_931614eda6.jpg\",\"hash\":\"thumbnail_17_Osszeltelen_gardrob_Insta_nov_931614eda6\",\"mime\":\"image/jpeg\",\"name\":\"thumbnail_17_Ősszeltélen gardrób_Insta_nov.jpg\",\"path\":null,\"size\":7.89,\"width\":234,\"height\":156}},\"hash\":\"17_Osszeltelen_gardrob_Insta_nov_931614eda6\",\"ext\":\".jpg\",\"mime\":\"image/jpeg\",\"size\":259.4,\"url\":\"/uploads/17_Osszeltelen_gardrob_Insta_nov_931614eda6.jpg\",\"previewUrl\":null,\"provider\":\"local\",\"provider_metadata\":null,\"folderPath\":\"/\",\"createdAt\":\"2025-09-01T11:06:45.824Z\",\"updatedAt\":\"2025-09-01T11:06:45.824Z\"},\"caption\":\"\",\"withBorder\":false,\"stretched\":false,\"withBackground\":false}},{\"id\":\"coLqe_o5TX\",\"type\":\"header\",\"data\":{\"text\":\"A divat rejtett környezeti ára\",\"level\":2}},{\"id\":\"wwxIrUrR-d\",\"type\":\"paragraph\",\"data\":{\"text\":\"A ruhagyártás nem áll\\nmeg a szén-dioxid kibocsátásnál. Egy pamutpólóhoz kb.\u0026nbsp;\u003cb\u003e2700 liter\u003c/b\u003e víz\u0026nbsp;szükséges, egy\\nfarmerhez akár\u0026nbsp;\u003cb\u003e10 000 liter.\u003c/b\u003e\"}},{\"id\":\"Sly4G178Oa\",\"type\":\"quote\",\"data\":{\"text\":\"\u003cb\u003e A\\nfestékek, növényvédő szerek szennyezik a vizeket és a termőföldeket, a\\npamuttermesztés pedig nagyban károsítja a biodiverzitást.\\nA szintetikus anyagok gyártása ráadásul fosszilis erőforrásokat igényel. \u003c/b\u003e\",\"caption\":\"\",\"alignment\":\"left\"}},{\"id\":\"qboqoQiE2Q\",\"type\":\"paragraph\",\"data\":{\"text\":\"Minden\\nelkerült új darab tehát nemcsak\u0026nbsp;szén-dioxid-kibocsátásban, hanem\u0026nbsp;vízben,\\nföldben és élővilágban\u0026nbsp;is megtakarítást\\njelent. \"}},{\"id\":\"3jFgNAmzDO\",\"type\":\"header\",\"data\":{\"text\":\"Több mint számok: kulturális változás\",\"level\":2}},{\"id\":\"KDivrjCmO5\",\"type\":\"paragraph\",\"data\":{\"text\":\"Bár a számok\\nmeggyőzőek, a legfontosabb hatás talán mégis a\u0026nbsp;\u003ca href=\\\"https://alkotoenergia.hu/pelda-es-ertek/hello-slow-fashion-utmutato-a-koernyezettudatos-ruhatarhoz-1\\\"\u003ekulturális átalakulás\u003c/a\u003e.\\nEgy turkáló azt üzeni: a fenntarthatóság nem kiváltság, hanem alapértelmezett\\nopció. Pozitív, trendi és mindannyiunk számára elérhető.\"}},{\"id\":\"2dzLhB0yRp\",\"type\":\"header\",\"data\":{\"text\":\"Minden darab számít\",\"level\":2}},{\"id\":\"qiQA9w4jhw\",\"type\":\"paragraph\",\"data\":{\"text\":\"Amikor turkálót\\nműködtet valaki, egyszerre tesz a bolygóért és az emberek szemléletformálásáért.\u0026nbsp;Minden eladott darab egy apró győzelem: kevesebb vízpazarlás, kevesebb szennyezés, kevesebb új termék\\ngyártása. És közben segít kialakítani egy olyan kultúrát, ahol a tudatosság a\\nmindennapok természetes része.\"}}],\"version\":\"2.26.5\"}","slug":"masodkezbol-elso-valasztas-hogyan-hat-egy-turkalo-a-joevore","isReadyForReview":null,"column":{"data":{"id":6,"attributes":{"name":"ÚJRA!hasznosítás","createdAt":"2025-08-20T08:40:21.729Z","updatedAt":"2025-08-21T08:36:37.415Z","publishedAt":"2025-08-21T08:36:37.381Z","code":"ujra-hasznositas"}}},"coverImage":{"data":{"id":3457,"attributes":{"name":"4_second hand ára_Insta_szept.jpg","alternativeText":null,"caption":null,"width":2000,"height":1121,"formats":{"large":{"ext":".jpg","url":"/uploads/large_4_second_hand_ara_Insta_szept_f744a48754.jpg","hash":"large_4_second_hand_ara_Insta_szept_f744a48754","mime":"image/jpeg","name":"large_4_second hand ára_Insta_szept.jpg","path":null,"size":86.52,"width":1000,"height":561},"small":{"ext":".jpg","url":"/uploads/small_4_second_hand_ara_Insta_szept_f744a48754.jpg","hash":"small_4_second_hand_ara_Insta_szept_f744a48754","mime":"image/jpeg","name":"small_4_second hand ára_Insta_szept.jpg","path":null,"size":29.7,"width":500,"height":280},"medium":{"ext":".jpg","url":"/uploads/medium_4_second_hand_ara_Insta_szept_f744a48754.jpg","hash":"medium_4_second_hand_ara_Insta_szept_f744a48754","mime":"image/jpeg","name":"medium_4_second hand ára_Insta_szept.jpg","path":null,"size":55.76,"width":750,"height":420},"thumbnail":{"ext":".jpg","url":"/uploads/thumbnail_4_second_hand_ara_Insta_szept_f744a48754.jpg","hash":"thumbnail_4_second_hand_ara_Insta_szept_f744a48754","mime":"image/jpeg","name":"thumbnail_4_second hand ára_Insta_szept.jpg","path":null,"size":9.95,"width":245,"height":137}},"hash":"4_second_hand_ara_Insta_szept_f744a48754","ext":".jpg","mime":"image/jpeg","size":246.51,"url":"/uploads/4_second_hand_ara_Insta_szept_f744a48754.jpg","previewUrl":null,"provider":"local","provider_metadata":null,"createdAt":"2025-09-01T11:04:58.396Z","updatedAt":"2025-09-01T11:04:58.396Z"}}},"seo":{"id":644,"metaTitle":"Másodkézből első választás: hogyan hat egy turkáló a jövőre?","metaDescription":"Egy turkáló vagy bizományi bolt működtetése messze túlmutat az üzleti modellen. 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Most a téli gondolatait osztjuk meg.","isTopStory":false,"isHighlighted":false,"isColumnTopStory":false,"isColumnHighlighted":false,"createdAt":"2023-02-14T13:06:37.872Z","updatedAt":"2024-03-20T09:26:25.196Z","publishedAt":"2023-02-14T13:06:40.685Z","publishAt":null,"content":"{\"time\":1684762801922,\"blocks\":[{\"id\":\"MPec--IiSr\",\"type\":\"header\",\"data\":{\"text\":\"1.\u0026nbsp; \u0026nbsp; Dekoráció\",\"level\":2}},{\"id\":\"1R2tBdnsvg\",\"type\":\"paragraph\",\"data\":{\"text\":\" Tisztában vagyok azzal, hogy lakásdekoráció\\nnélkül lehetne élni könnyedén, mégsem mondok le róla, hanem igyekszem kevés\\nkörnyezeti terheléssel megvalósítani, amit mindig az aktuális tudásom mentén\\nteszek.\"}},{\"id\":\"Tl1z1-LC5Q\",\"type\":\"image\",\"data\":{\"file\":{\"id\":233,\"name\":\"50oldal_wertan5.jpg\",\"alternativeText\":null,\"caption\":null,\"width\":800,\"height\":597,\"formats\":{\"small\":{\"ext\":\".jpg\",\"url\":\"/uploads/small_50oldal_wertan5_fe578eb8ac.jpg\",\"hash\":\"small_50oldal_wertan5_fe578eb8ac\",\"mime\":\"image/jpeg\",\"name\":\"small_50oldal_wertan5.jpg\",\"path\":null,\"size\":21.16,\"width\":500,\"height\":373},\"medium\":{\"ext\":\".jpg\",\"url\":\"/uploads/medium_50oldal_wertan5_fe578eb8ac.jpg\",\"hash\":\"medium_50oldal_wertan5_fe578eb8ac\",\"mime\":\"image/jpeg\",\"name\":\"medium_50oldal_wertan5.jpg\",\"path\":null,\"size\":42.54,\"width\":750,\"height\":560},\"thumbnail\":{\"ext\":\".jpg\",\"url\":\"/uploads/thumbnail_50oldal_wertan5_fe578eb8ac.jpg\",\"hash\":\"thumbnail_50oldal_wertan5_fe578eb8ac\",\"mime\":\"image/jpeg\",\"name\":\"thumbnail_50oldal_wertan5.jpg\",\"path\":null,\"size\":5.63,\"width\":209,\"height\":156}},\"hash\":\"50oldal_wertan5_fe578eb8ac\",\"ext\":\".jpg\",\"mime\":\"image/jpeg\",\"size\":48.74,\"url\":\"/uploads/50oldal_wertan5_fe578eb8ac.jpg\",\"previewUrl\":null,\"provider\":\"local\",\"provider_metadata\":null,\"folderPath\":\"/\",\"createdAt\":\"2023-02-14T13:04:05.784Z\",\"updatedAt\":\"2023-02-14T13:04:05.784Z\"},\"caption\":\"\",\"withBorder\":false,\"stretched\":false,\"withBackground\":false}},{\"id\":\"VSiy3Dw_Dg\",\"type\":\"header\",\"data\":{\"text\":\"2.\u0026nbsp; \u0026nbsp; Töltődés\",\"level\":2}},{\"id\":\"lDZ15MouA7\",\"type\":\"paragraph\",\"data\":{\"text\":\"Fontosnak tartom, hogy olyan otthonokban\\néljünk, ahonnan jó dolgozni, ahova jó hazaérni, inspirálódni és pihenni, ehhez\\nviszont számomra (és még sok más ember számára) szükség van azokra a tárgyakra,\\nbútorokra, kiegészítőkre, növényekre stb., amik között feltöltődnek, kevesen\\nérik be négy fallal és pár funkcionális bútorral.\"}},{\"id\":\"Wrg2tSPOWA\",\"type\":\"header\",\"data\":{\"text\":\"3.\u0026nbsp; \u0026nbsp; Fenntartható vásárlás\",\"level\":2}},{\"id\":\"s_isvM0X1o\",\"type\":\"paragraph\",\"data\":{\"text\":\"Amikor az otthonteremtésre gondolok\\nfenntartható módon, próbálok figyelni a gazdasági fenntarthatóságra is, és\\nvásárlásommal támogatni a kisvállalkozásokat, és vásárlással támogatni azokat a\\nnagyobbakat, akik milliárdokkal támogatnak fontos ügyeket.\"}},{\"id\":\"QfZKHoUC-G\",\"type\":\"image\",\"data\":{\"file\":{\"id\":234,\"name\":\"50oldal_wertan0.jpg\",\"alternativeText\":null,\"caption\":null,\"width\":800,\"height\":533,\"formats\":{\"small\":{\"ext\":\".jpg\",\"url\":\"/uploads/small_50oldal_wertan0_7e3f304396.jpg\",\"hash\":\"small_50oldal_wertan0_7e3f304396\",\"mime\":\"image/jpeg\",\"name\":\"small_50oldal_wertan0.jpg\",\"path\":null,\"size\":35.73,\"width\":500,\"height\":333},\"medium\":{\"ext\":\".jpg\",\"url\":\"/uploads/medium_50oldal_wertan0_7e3f304396.jpg\",\"hash\":\"medium_50oldal_wertan0_7e3f304396\",\"mime\":\"image/jpeg\",\"name\":\"medium_50oldal_wertan0.jpg\",\"path\":null,\"size\":85.47,\"width\":750,\"height\":500},\"thumbnail\":{\"ext\":\".jpg\",\"url\":\"/uploads/thumbnail_50oldal_wertan0_7e3f304396.jpg\",\"hash\":\"thumbnail_50oldal_wertan0_7e3f304396\",\"mime\":\"image/jpeg\",\"name\":\"thumbnail_50oldal_wertan0.jpg\",\"path\":null,\"size\":9.39,\"width\":235,\"height\":156}},\"hash\":\"50oldal_wertan0_7e3f304396\",\"ext\":\".jpg\",\"mime\":\"image/jpeg\",\"size\":101.56,\"url\":\"/uploads/50oldal_wertan0_7e3f304396.jpg\",\"previewUrl\":null,\"provider\":\"local\",\"provider_metadata\":null,\"folderPath\":\"/\",\"createdAt\":\"2023-02-14T13:04:26.890Z\",\"updatedAt\":\"2023-02-14T13:04:26.890Z\"},\"caption\":\"\",\"withBorder\":false,\"stretched\":false,\"withBackground\":false}},{\"id\":\"qZkKPQ5-F_\",\"type\":\"header\",\"data\":{\"text\":\"4.\u0026nbsp; \u0026nbsp; Hazai zöldség és gyümölcs\",\"level\":2}},{\"id\":\"ZeFwXWUxws\",\"type\":\"paragraph\",\"data\":{\"text\":\"Nekem mindig az ember az első: ha egy ember\\néhbérért szedi a narancsot, akkor még azt is meggondolom, hogy megvegyem-e\\nezután, ha valaki éhbérért varrja a ruhámat, akkor nem (vagy minimálisat)\\nveszek ilyen boltokból.\\nÁltalában mindig a természetes, közelről érkező,\\nidőtálló gyümölcs, zöldség legyen az első választásunk.\"}},{\"id\":\"e9EsvaSc6N\",\"type\":\"image\",\"data\":{\"file\":{\"id\":631,\"name\":\"216663852_515387409893282_4683565081088939496_n.jpg\",\"alternativeText\":null,\"caption\":null,\"width\":1440,\"height\":1800,\"formats\":{\"large\":{\"ext\":\".jpg\",\"url\":\"/uploads/large_216663852_515387409893282_4683565081088939496_n_a349a42b1b.jpg\",\"hash\":\"large_216663852_515387409893282_4683565081088939496_n_a349a42b1b\",\"mime\":\"image/jpeg\",\"name\":\"large_216663852_515387409893282_4683565081088939496_n.jpg\",\"path\":null,\"size\":67.24,\"width\":800,\"height\":1000},\"small\":{\"ext\":\".jpg\",\"url\":\"/uploads/small_216663852_515387409893282_4683565081088939496_n_a349a42b1b.jpg\",\"hash\":\"small_216663852_515387409893282_4683565081088939496_n_a349a42b1b\",\"mime\":\"image/jpeg\",\"name\":\"small_216663852_515387409893282_4683565081088939496_n.jpg\",\"path\":null,\"size\":14.64,\"width\":400,\"height\":500},\"medium\":{\"ext\":\".jpg\",\"url\":\"/uploads/medium_216663852_515387409893282_4683565081088939496_n_a349a42b1b.jpg\",\"hash\":\"medium_216663852_515387409893282_4683565081088939496_n_a349a42b1b\",\"mime\":\"image/jpeg\",\"name\":\"medium_216663852_515387409893282_4683565081088939496_n.jpg\",\"path\":null,\"size\":34.38,\"width\":600,\"height\":750},\"thumbnail\":{\"ext\":\".jpg\",\"url\":\"/uploads/thumbnail_216663852_515387409893282_4683565081088939496_n_a349a42b1b.jpg\",\"hash\":\"thumbnail_216663852_515387409893282_4683565081088939496_n_a349a42b1b\",\"mime\":\"image/jpeg\",\"name\":\"thumbnail_216663852_515387409893282_4683565081088939496_n.jpg\",\"path\":null,\"size\":2.26,\"width\":125,\"height\":156}},\"hash\":\"216663852_515387409893282_4683565081088939496_n_a349a42b1b\",\"ext\":\".jpg\",\"mime\":\"image/jpeg\",\"size\":168.3,\"url\":\"/uploads/216663852_515387409893282_4683565081088939496_n_a349a42b1b.jpg\",\"previewUrl\":null,\"provider\":\"local\",\"provider_metadata\":null,\"folderPath\":\"/\",\"createdAt\":\"2023-05-22T13:40:01.001Z\",\"updatedAt\":\"2023-05-22T13:40:01.001Z\"},\"caption\":\"\",\"withBorder\":false,\"stretched\":false,\"withBackground\":false}},{\"id\":\"YLTzn3yidn\",\"type\":\"header\",\"data\":{\"text\":\"5.\u0026nbsp; \u0026nbsp; Rend a lelke...\",\"level\":2}},{\"id\":\"0AxqDI7EMj\",\"type\":\"paragraph\",\"data\":{\"text\":\"Csináld meg a 10–12 perces rendet minden este\\n(délután), gyújts gyertyát, mécsest, párologtass illóolajat, tegyél be halk\\nzenét, főzz finom teát: egyszóval (tudatosan) élvezd ki az otthonod adta\\ntöltődési lehetőségeket.\"}}],\"version\":\"2.26.5\"}","slug":"inspiralo-gondolatok-telre-wertan-saratol-2","isReadyForReview":null,"column":{"data":{"id":2,"attributes":{"name":"Otthon","createdAt":"2022-12-07T11:48:32.482Z","updatedAt":"2022-12-10T10:02:54.000Z","publishedAt":"2022-12-07T11:52:29.956Z","code":"otthon"}}},"coverImage":{"data":{"id":630,"attributes":{"name":"53_56_Wertán Sári7 (1).jpg","alternativeText":null,"caption":null,"width":2000,"height":1329,"formats":{"large":{"ext":".jpg","url":"/uploads/large_53_56_Wertan_Sari7_1_1b38980af5.jpg","hash":"large_53_56_Wertan_Sari7_1_1b38980af5","mime":"image/jpeg","name":"large_53_56_Wertán Sári7 (1).jpg","path":null,"size":82.28,"width":1000,"height":665},"small":{"ext":".jpg","url":"/uploads/small_53_56_Wertan_Sari7_1_1b38980af5.jpg","hash":"small_53_56_Wertan_Sari7_1_1b38980af5","mime":"image/jpeg","name":"small_53_56_Wertán Sári7 (1).jpg","path":null,"size":24.83,"width":500,"height":332},"medium":{"ext":".jpg","url":"/uploads/medium_53_56_Wertan_Sari7_1_1b38980af5.jpg","hash":"medium_53_56_Wertan_Sari7_1_1b38980af5","mime":"image/jpeg","name":"medium_53_56_Wertán Sári7 (1).jpg","path":null,"size":50.82,"width":750,"height":498},"thumbnail":{"ext":".jpg","url":"/uploads/thumbnail_53_56_Wertan_Sari7_1_1b38980af5.jpg","hash":"thumbnail_53_56_Wertan_Sari7_1_1b38980af5","mime":"image/jpeg","name":"thumbnail_53_56_Wertán Sári7 (1).jpg","path":null,"size":7.44,"width":235,"height":156}},"hash":"53_56_Wertan_Sari7_1_1b38980af5","ext":".jpg","mime":"image/jpeg","size":476.26,"url":"/uploads/53_56_Wertan_Sari7_1_1b38980af5.jpg","previewUrl":null,"provider":"local","provider_metadata":null,"createdAt":"2023-05-22T13:38:38.404Z","updatedAt":"2023-05-22T13:38:38.404Z"}}}}},{"id":869,"attributes":{"title":"A zéró veszteségű gyártás mítosza","lead":"Sok iparág célja a zéró hulladékos gyártás. Jól mutat a fenntarthatósági jelentésekben, és erőteljes marketingüzenet. Csakhogy van egy apró probléma: a fizika törvényei makacsok, és azt mondják, abszolút hulladékmentesség ipari környezetben gyakorlatilag elérhetetlen.","isTopStory":true,"isHighlighted":false,"isColumnTopStory":false,"isColumnHighlighted":true,"createdAt":"2025-12-02T15:45:14.669Z","updatedAt":"2025-12-04T06:00:00.031Z","publishedAt":"2025-12-04T06:00:00.015Z","publishAt":"2025-12-04T06:00:00.000Z","content":"{\"time\":1764674017413,\"blocks\":[{\"id\":\"OKUdK5AzpA\",\"type\":\"paragraph\",\"data\":{\"text\":\"A folyamatmérnökök évtizedek óta ismerik a szabályt, hogy a \u003ca href=\\\"https://alkotoenergia.hu/korforgas/zero-waste-ipari-meretekben-illuzio-vagy-elerheto-cel\\\"\u003egyártási\\nfolyamatokban\u003c/a\u003e létezik egy 3–5%-os minimum hulladékszint, melyet még a\\nlegjobb technológiákkal sem lehet nullára csökkenteni.\u003ci\u003e Miért létezik ez a\\nmaradék? Miért nem lehet tökéletesen recirkulálni minden molekulát?\u003c/i\u003e A válasz a\\nfizika, a kémia és a mérnöki realitás találkozásában rejlik.\"}},{\"id\":\"CbOYpGJTPm\",\"type\":\"header\",\"data\":{\"text\":\"1.\u0026nbsp;A termodinamika könyörtelen korlátja:\\nentrópia és irreverzibilitás\",\"level\":2}},{\"id\":\"6MzNpwQmaF\",\"type\":\"paragraph\",\"data\":{\"text\":\"Minden ipari folyamatnak van egy kísérőjelensége:\\nentrópianövekedés. Az anyag és energia minden átalakítása során keletkezik\\nveszteség – hő, diszpergált szennyeződés, mellékreakciók formájában. A\\ntermodinamika második főtétele szerint olyan, hogy „\u003cb\u003e100%-os visszanyerés\u003c/b\u003e”, nem\\nlétezhet, mert minden visszaforgatási lépés további energiát és anyagot\\nigényel, amelyek önmaguk is hulladékot termelnek.\"}},{\"id\":\"njc76MYYh9\",\"type\":\"quote\",\"data\":{\"text\":\"\u003cb\u003eEz a gyakorlatban azt jelenti, hogy még a legprecízebb\\nszeparáló technológiák (pl. membránszűrés, oldószeres extrakció, elektrolízis)\\nis termelnek egy bizonyos mennyiségű, nem visszaforgatható mellékterméket. \u003c/b\u003e\",\"caption\":\"\",\"alignment\":\"left\"}},{\"id\":\"J0BVorAo3z\",\"type\":\"paragraph\",\"data\":{\"text\":\"Ez\\naz a termodinamikai minimum, ami miatt a zéró veszteség csupán elméleti utópia.\"}},{\"id\":\"-pWQ9uRsip\",\"type\":\"header\",\"data\":{\"text\":\"2.\u0026nbsp;A folyamatmérnök dilemmája: a tisztítás\\nköltsége gyorsan végtelenné válik\",\"level\":2}},{\"id\":\"hWXWMU6WmE\",\"type\":\"paragraph\",\"data\":{\"text\":\"A gyártástechnológiák optimalizálásakor a mérnökök gyakran\\ngörbékkel dolgoznak, amelyek azt mutatják, minél közelebb kerülünk a \u003cb\u003e100%-os\\ntisztasághoz,\u003c/b\u003e annál több energia, reagens és idő szükséges, és annál\\nexponenciálisabban emelkednek a működési költségek.\"}},{\"id\":\"tSO6QJ4--7\",\"type\":\"paragraph\",\"data\":{\"text\":\"Ezért létezik a gazdasági optimum, ami rendszerint \u003cb\u003e95–97%\u003c/b\u003e\\nkörül áll meg. Az ettől a ponttól való továbblépéshez a ráfordítások sokszorosa\\nkellene annak, mint amit a termék piaca egyáltalán megengedhet. A fennmaradó\\nnéhány százalék így nem technológiai hiba, hanem gazdaságilag racionális\\nkompromisszum.\"}},{\"id\":\"AOKd6zmQj2\",\"type\":\"header\",\"data\":{\"text\":\"3.\u0026nbsp;Szennyeződések, melyeket lehetetlen\\nkiszedni\",\"level\":2}},{\"id\":\"pLDxGSNTWe\",\"type\":\"paragraph\",\"data\":{\"text\":\"Szinte minden iparágban léteznek finom, diszpergált,\\nmikronos vagy nanométeres frakciók, amelyek elméletben eltávolíthatók,\\ngyakorlatban viszont extrém energiaigénnyel járnak. Ezek jellemzően \u003cb\u003e2–5% \u003c/b\u003ekörül\\nmozognak, és nincs megbízható technológia a teljes eltávolításukra ipari\\nméretekben. A \u003ca href=\\\"https://alkotoenergia.hu/ujra-hasznositas/a-hulladekkezeles-legujabb-trendjei\\\"\u003ehulladék\u003c/a\u003e\\ntehát nem a rossz rendszer jele, hanem a rendszer fizikai korlátja.\"}},{\"id\":\"kBSdpZONMy\",\"type\":\"header\",\"data\":{\"text\":\"4.\u0026nbsp;A „belső hulladék” – amit ugyan\\nvisszaforgatunk, de energiamérlegben mégis veszteség\",\"level\":2}},{\"id\":\"1CQr6NmXB4\",\"type\":\"paragraph\",\"data\":{\"text\":\"A \u003ca href=\\\"https://alkotoenergia.hu/eletmod/a-zero-waste-varosok-ternyerese\\\"\u003ezéró veszteség\u003c/a\u003e\\nmítosza gyakran úgy jön létre, hogy a gyárak „belső körökben” forgatják vissza\\naz anyagokat. Ez azt jelenti, hogy a hulladék nem hagyja el az üzemet – de\\nattól még energia, idő és új alapanyag kell a regenerálásához. A visszaforgatás\\ntehát nem ingyen történik, és mivel minden ciklus újabb entrópiát termel, a\\nrendszer sosem lesz valójában anyag- és energia-semleges.\"}},{\"id\":\"3VydqoaBE5\",\"type\":\"paragraph\",\"data\":{\"text\":\"A zéró veszteségű gyártás célja tehát nem a tényleges nulla\\nelérése, hanem a folyamatos optimalizálás kultúrájának fenntartása. \"}},{\"id\":\"6Js97UP2Pm\",\"type\":\"paragraph\",\"data\":{\"text\":\"\u003cb\u003eA valódi \u003ca href=\\\"https://alkotoenergia.hu/korforgas/a-hulladek-mint-strategiai-eroforras\\\"\u003eszakmai\\ncél\u003c/a\u003e sokkal inkább az, hogy\u003c/b\u003e:\"}},{\"id\":\"ZujjK1UncE\",\"type\":\"paragraph\",\"data\":{\"text\":\"· a veszteség a fizikai minimumhoz közelítsen,\"}},{\"id\":\"RL-eInwVZQ\",\"type\":\"paragraph\",\"data\":{\"text\":\"· a maradék hulladék ártalmatlan és kezelhető\\nlegyen,\"}},{\"id\":\"R2MsSUQVEg\",\"type\":\"paragraph\",\"data\":{\"text\":\"· és a rendszer egésze energiahatékony maradjon.\"}},{\"id\":\"A6BaaSplCZ\",\"type\":\"paragraph\",\"data\":{\"text\":\"Ez a mítosz akkor válik veszélyessé, amikor kommunikációs\\nszlogenként torzítja el a mérnöki valóságot. Mert amíg a fizika létezik, addig\\na teljes hulladékmentesség csak irány, nem cél.\"}}],\"version\":\"2.26.5\"}","slug":"a-zero-vesztesegu-gyartas-mitosza","isReadyForReview":null,"column":{"data":{"id":6,"attributes":{"name":"ÚJRA!hasznosítás","createdAt":"2025-08-20T08:40:21.729Z","updatedAt":"2025-08-21T08:36:37.415Z","publishedAt":"2025-08-21T08:36:37.381Z","code":"ujra-hasznositas"}}},"coverImage":{"data":{"id":3757,"attributes":{"name":"4_a zéró veszteségű gyártás_Insta_dec.jpg","alternativeText":null,"caption":null,"width":2000,"height":1121,"formats":{"large":{"ext":".jpg","url":"/uploads/large_4_a_zero_vesztesegu_gyartas_Insta_dec_22fac8be73.jpg","hash":"large_4_a_zero_vesztesegu_gyartas_Insta_dec_22fac8be73","mime":"image/jpeg","name":"large_4_a zéró veszteségű gyártás_Insta_dec.jpg","path":null,"size":96.26,"width":1000,"height":561},"small":{"ext":".jpg","url":"/uploads/small_4_a_zero_vesztesegu_gyartas_Insta_dec_22fac8be73.jpg","hash":"small_4_a_zero_vesztesegu_gyartas_Insta_dec_22fac8be73","mime":"image/jpeg","name":"small_4_a zéró veszteségű gyártás_Insta_dec.jpg","path":null,"size":30.59,"width":500,"height":280},"medium":{"ext":".jpg","url":"/uploads/medium_4_a_zero_vesztesegu_gyartas_Insta_dec_22fac8be73.jpg","hash":"medium_4_a_zero_vesztesegu_gyartas_Insta_dec_22fac8be73","mime":"image/jpeg","name":"medium_4_a zéró veszteségű gyártás_Insta_dec.jpg","path":null,"size":60.55,"width":750,"height":420},"thumbnail":{"ext":".jpg","url":"/uploads/thumbnail_4_a_zero_vesztesegu_gyartas_Insta_dec_22fac8be73.jpg","hash":"thumbnail_4_a_zero_vesztesegu_gyartas_Insta_dec_22fac8be73","mime":"image/jpeg","name":"thumbnail_4_a zéró veszteségű gyártás_Insta_dec.jpg","path":null,"size":9.89,"width":245,"height":137}},"hash":"4_a_zero_vesztesegu_gyartas_Insta_dec_22fac8be73","ext":".jpg","mime":"image/jpeg","size":294.08,"url":"/uploads/4_a_zero_vesztesegu_gyartas_Insta_dec_22fac8be73.jpg","previewUrl":null,"provider":"local","provider_metadata":null,"createdAt":"2025-12-02T15:44:54.816Z","updatedAt":"2025-12-02T15:44:54.816Z"}}}}},{"id":868,"attributes":{"title":"Természet a fájdalom ellen: tudományosan bizonyított hatás","lead":"Egy friss tanulmány szerint az erdők, folyók és zöld tájak látványa nemcsak a szemnek jó, de mérsékli a fájdalomérzetet is. A kutatás bebizonyította: a természet képei hatékony, mindenféle mellékhatástól mentes kiegészítői lehetnek a stressz- és fájdalomcsillapításnak.","isTopStory":false,"isHighlighted":true,"isColumnTopStory":true,"isColumnHighlighted":false,"createdAt":"2025-12-02T11:06:23.804Z","updatedAt":"2025-12-04T21:00:23.000Z","publishedAt":"2025-12-03T06:00:00.017Z","publishAt":"2025-12-03T06:00:00.000Z","content":"{\"time\":1764673294452,\"blocks\":[{\"id\":\"izJvx8wxQp\",\"type\":\"header\",\"data\":{\"text\":\"Hogyan vizsgálták a természet erejét?\",\"level\":2}},{\"id\":\"AQTHT1bpmy\",\"type\":\"paragraph\",\"data\":{\"text\":\"Osztrák és brit kutatók 49 önkéntes\\nbevonásával végezték a kísérletet, melyben az alanyokat enyhe elektromos\\ningereknek tették ki, miközben figyelték az agyi reakciókat. A résztvevőknek\\nkülönböző videókat indítottak el közben: irodákról szóló képsorokat, városi\\nutcákat mutató videókat és buja természetfilmeket. Az eredmény egyértelmű\\nvolt:\u0026nbsp;\u003ci\u003eaz erdők, mezők és parkok látványa csökkentette az ingerek\\nkiváltotta fájdalomérzetet.\u003c/i\u003e\"}},{\"id\":\"kwKxFjZtel\",\"type\":\"header\",\"data\":{\"text\":\"Mit mutattak az agyi vizsgálatok?\",\"level\":2}},{\"id\":\"lRpa-kupbU\",\"type\":\"paragraph\",\"data\":{\"text\":\"A szubjektív megkönnyebbülés mögött\\nobjektív bizonyíték áll. A kutatók kimutatták, hogy a fájdalom intenzitásáért\\nfelelős agyi területek kevésbé aktiválódtak, ha a résztvevők szemei előtt zöld\\ntájakról szóló képsorok futottak éppen. Ez nem puszta figyelemelterelés: \u003ci\u003ea\\ntermészet látványa kihatással van arra, hogyan értelmezi az agy a\\nfájdalomjelet\u003c/i\u003e.\"}},{\"id\":\"zzqOtJ1qbJ\",\"type\":\"header\",\"data\":{\"text\":\"Tudományos áttörés\",\"level\":2}},{\"id\":\"WgkRtCQb1z\",\"type\":\"paragraph\",\"data\":{\"text\":\"A kutatásban vizsgálták azt is,\\nmiként terjednek a fájdalomingerek az agyban. Az elemzés kimutatta, hogy a\\n„nyers” fájdalomjelek is gyengébben futottak végig a hálózatokon, ha a\\nrésztvevők természetfilmet néztek közben. \"}},{\"id\":\"HEGWOZewMH\",\"type\":\"quote\",\"data\":{\"text\":\"\u003cb\u003eEz az első olyan érdemi bizonyíték,\\namely biológiailag igazolja, amit régóta sejtünk: a természet enyhíti a\\nfájdalmat.\u003c/b\u003e\",\"caption\":\"\",\"alignment\":\"left\"}},{\"id\":\"vozvwU-KKH\",\"type\":\"paragraph\",\"data\":{\"text\":\"Igaz, már az 1980-as években\\nvégeztek kísérletet a témában. Akkor azt sikerült igazolni, hogy a fákra néző\\nkórházi szobákban fekvő betegek gyorsabban gyógyulnak és kevesebb\\nfájdalomcsillapítót igényelnek, mint azok, akik a betegágyról csak téglafalat\\nlátnak. De a mögöttes magyarázat eddig hiányzott. Ez a friss vizsgálat azonban segített\\nvégre feltárni a biológiai mechanizmust.\"}},{\"id\":\"ZczJugct_E\",\"type\":\"quote\",\"data\":{\"text\":\"\u003cb\u003eA felfedezés hatalmas távlatokat\\nnyithat meg az egészségügyben, hiszen a természetalapú fájdalomcsillapítás: mellékhatásmentes, olcsó, bárhol\\n elérhető.\u003c/b\u003e\",\"caption\":\"\",\"alignment\":\"left\"}},{\"id\":\"Ge1gbAn1HI\",\"type\":\"paragraph\",\"data\":{\"text\":\"Ráadásul a résztvevőknek még csak\\nki sem kellett mozdulniuk a négy fal közül. Elég volt egy képernyő, ami\\nkülönösen hasznos lehet mozgáskorlátozott, krónikus beteg vagy kórházi\\npáciensek vonatkozásában.\"}},{\"id\":\"uo9OJJeptY\",\"type\":\"header\",\"data\":{\"text\":\"Egyszerű alkalmazás a mindennapokban\",\"level\":2}},{\"id\":\"xy8Z1yP9Jh\",\"type\":\"paragraph\",\"data\":{\"text\":\"Ma bárki kipróbálhatja: a hullámzó\\ntengerpartról vagy madárdalos erdőról szóló YouTube-videók, VR-alkalmazások\\nvagy relaxációs applikációk néhány perc alatt „digitális erdőt” varázsolnak\\nkörénk, ami segíthet a napi stressz és fájdalom csökkentésében.\"}},{\"id\":\"FH6Ehbt0-1\",\"type\":\"quote\",\"data\":{\"text\":\"\u003cb\u003eA kutatás üzenete világos:\u0026nbsp;a\\ntermészet látványa csupán kellemes, de gyógyerővel is bír. Akár egy kijelzőn\\nkeresztül, akár közvetlenül csodálva segíthet csillapítani a fájdalmat,\\njavítani a közérzetet és közelebb vinni minket egy egészségesebb élethez.\u003c/b\u003e\",\"caption\":\"\",\"alignment\":\"left\"}}],\"version\":\"2.26.5\"}","slug":"termeszet-a-fajdalom-ellen-tudomanyosan-bizonyitott-hatas","isReadyForReview":null,"column":{"data":{"id":4,"attributes":{"name":"Életmód","createdAt":"2022-12-07T11:48:50.365Z","updatedAt":"2022-12-10T10:02:36.188Z","publishedAt":"2022-12-07T11:52:24.066Z","code":"eletmod"}}},"coverImage":{"data":{"id":3756,"attributes":{"name":"3_Természet a fájdalomellen_Insta_dec.jpg","alternativeText":null,"caption":null,"width":2000,"height":1333,"formats":{"large":{"ext":".jpg","url":"/uploads/large_3_Termeszet_a_fajdalomellen_Insta_dec_684fdab1be.jpg","hash":"large_3_Termeszet_a_fajdalomellen_Insta_dec_684fdab1be","mime":"image/jpeg","name":"large_3_Természet a fájdalomellen_Insta_dec.jpg","path":null,"size":105.89,"width":1000,"height":667},"small":{"ext":".jpg","url":"/uploads/small_3_Termeszet_a_fajdalomellen_Insta_dec_684fdab1be.jpg","hash":"small_3_Termeszet_a_fajdalomellen_Insta_dec_684fdab1be","mime":"image/jpeg","name":"small_3_Természet a fájdalomellen_Insta_dec.jpg","path":null,"size":37.82,"width":500,"height":333},"medium":{"ext":".jpg","url":"/uploads/medium_3_Termeszet_a_fajdalomellen_Insta_dec_684fdab1be.jpg","hash":"medium_3_Termeszet_a_fajdalomellen_Insta_dec_684fdab1be","mime":"image/jpeg","name":"medium_3_Természet a fájdalomellen_Insta_dec.jpg","path":null,"size":69.66,"width":750,"height":500},"thumbnail":{"ext":".jpg","url":"/uploads/thumbnail_3_Termeszet_a_fajdalomellen_Insta_dec_684fdab1be.jpg","hash":"thumbnail_3_Termeszet_a_fajdalomellen_Insta_dec_684fdab1be","mime":"image/jpeg","name":"thumbnail_3_Természet a fájdalomellen_Insta_dec.jpg","path":null,"size":12.14,"width":234,"height":156}},"hash":"3_Termeszet_a_fajdalomellen_Insta_dec_684fdab1be","ext":".jpg","mime":"image/jpeg","size":296.76,"url":"/uploads/3_Termeszet_a_fajdalomellen_Insta_dec_684fdab1be.jpg","previewUrl":null,"provider":"local","provider_metadata":null,"createdAt":"2025-12-02T11:05:36.511Z","updatedAt":"2025-12-02T11:05:36.511Z"}}}}}],"meta":{"pagination":{"start":0,"limit":3,"total":777}}}}},"page":"/[category]/[id]","query":{"category":"ujra-hasznositas","id":"masodkezbol-elso-valasztas-hogyan-hat-egy-turkalo-a-joevore"},"buildId":"urL9iCv32ysI0N81pJQt2","isFallback":false,"gsp":true,"appGip":true,"scriptLoader":[]}</script></body></html>